Today I raced around Siem Reap, hunting down glue, safety pins and ribbon to make swing tags for the remaining shirts made by the New Hope women. (Sounds easy enough but believe me, it wasn’t). The swing tags provided background on New Hope and a subtle, emotive plea to encourage tourists to purchase the product.
I have managed to secure Rogue, one of the coolest boutiques and music outlets, to carry the shirts on a consignment basis. The shirts will retail for US $20, with 75% going to the New Hope ladies. Let’s hope it works and develops into a lucrative business!
See here the shirts in-store at Rogue, Siem Reap, so professionally modeled on Lisa (L) and Ann. Oh, and by the way, that's (a very young) King and Queen in the background!
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